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Description: Better Online Solutions Ltd. (BOS), a global leader in RFID and mobile solutions, was established in 1990. The company is principally located in Israel with distributors spread throughout the world. The company has two primary distribution channels that are located in Israel and the United States. These distribution channels have as its recipients the aerospace industry for the company’s supply chain and logistics solutions.

The company has numerous major companies in its list of customers including Panasonic, Teva, Icar, Volvo and the Otto group. In just a matter of four years, the company was able to jack up its revenue to 23 million dollars from an initial revenue of 16 million dollars. With the company’s progressive rise in its field, the company projects to increase its revenue to over 55 million dollars at the end of year 2008.

The company’s top management includes Sari Ellenbergc as company Vice President for Resources, Shai Sadeh as Senior Vice President for Connectivity Segment and Shmuel Koren as company Chief Executive Officer (CEO).

The company has independent directors that include Joel Adler, Joshua Zoller, Ronen Zavlik, Amir Ohad, Dan Hoz and Gerard Limat. The company’s Head of the Supply Chain for Israel and Europe is Avidan Zelicovsky with Andrew Levi as the Head of Supply Chain Solutions in the Americas. Guillame Rave is the BSO Director while Yuval Viner is the Head of Mobile and RFID Infrastructure. Finally, Eyal Cohen is the Chief Financial Officer and Edward Cukierman is the Chairman of the Board of Directors.

Better Online Solutions (BOS) has as its corporate vision the attainment of the status as a provider of a comprehensive RFID and mobile solutions. With the various solutions that are available from the company, BOS targets to enhance the management and efficiency of organizational process monitoring as well as control and enterprise logistics.

Better Online Solutions (BOS) operates into two segments, namely, the Mobile and Radio Frequency Identification Devices (RFID) and the Supply Chain Solutions.

Furthermore, the company’s products are grouped into three major categories, namely, the Hardware, the Middleware and the Software applications categories. The three categories are managed through the company’s two business components.

The software applications category for the company’s products has its focal point on healthcare, supply chain logistics, retails, environment industries as well as monitoring and control of main process.

On the other hand, under the middleware category, the company provides to its customers Optimize IT, RFID Server, Data Collection Tools and Safe-T.

For the hardware applications category, the company’s products consists of RFID tags and readers, edge equipment, electric components, mobile infrastructure and supply chain segments.

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