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Bushnell Drivers

Description: Bushnell Corporation, a US-based company engaged in the design and production of optical products, was established in 1948. Mr. David P. Bushnell established the company after getting being enthused while staying at Japan after the Second World War.

For over five decades now, Bushnell Corporation has been in the forefront when it comes to high-performance sports optics. The company strongly believes that they have the responsibility of providing the company’s customers and clients with top of the line, cost-friendly and highly dependable sports optic products.

Bushnell’s reputation when it comes to commitment and dedication in offering excellent customer services and strong retail partnerships, is unparalleled by any company engaged in the same type of industry.

In 1999, Bushnell Corporation was bought by Wind Point Partners. Then in 2007, Midocean Partners, a private equity firm took over all interests in the Bushnell Corporation. Once the merger had been completed, the company made quick investments by purchasing the assets of Simmons Outdoor Corporation, a company then providing low-cost optical products. These management decisions on the part of Bushnell Corporation proved to be the correct decision for the company and its expansive product line.

Presently, the company takes pride for being the market share leader in respect to all of the sports optics categories. The company’s products are known not only for the design but also for its ability to deliver high performance.

With the company’s products, outdoor activities and adventures such as nature study, fishing, birding, hunting, stargazing and spectator sports becomes more exciting for its customers. With the Buffalo’s binoculars, the company strives to closely bring its customers to all kinds of adventure that could be imagined by the client.

The company has a wide range of optical products that can be used for different outdoor activities. Its product line of optical products is composed of binoculars, telescopes, microscopes, night vision, holosight and rifle scopes.

Bushnell Corporation also developed a personal weather radio station that keeps track and warns travelers of possible weather risks thus ensuring their client’s safety. In 2006, the company was able to developed two GPS systems that uses aerial and satellite feeds. The company also produces products that employ travel technologies.

One of the highlighted products of the company is the Holosight, a holographic sight for firearms that enables the user to have a more precise and accurate aim. The company also boasts of its product called Rangefinders which allows the user to calculate the gunman’s distance from its target.

The company’s products had been the recipient of various awards that include the Editor’s Choice Award of 2007 from the popular Outdoor Life magazine for the company’s product called Bushnell’s Elite 4200. In 2005 and 2006, the company also received recognition for its binoculars products.

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