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Description: Shark Multimedia was created in 1995 by Andrew Yaung and a few other individuals from the Media Vision Company. Andrew Yaung served as Shark Multimedia’s president from the year 1995 to 2001. During this time, Neal Greenberg served as the vice president of Shark’s Sales and Marketing division.

Shark Multimedia has firm alliances with major chip manufacturers that are utilized in Shark products. They also bundle discount coupons on online sites like Cyberrebate.com, Petsmart.com, and ExpertCity.com. They likewise bundle other software with their products.

The year 2000 marked a milestone for Shark Multimedia when FIC announced that they had chosen the company to partake in the Partner program of FIC. FIC is among the leading motherboard makers. They created the partnership program to ensure complete peripheral compatibility. In the same year, Shark Multimedia introduced their ‘Target Accounts Program’ which is designed to cater to Shark dealers. In the program, Shark offers a 50% discount off of the standard selling price on their products to attract various target customers.

Included in Shark’s list of target customers are the government, non profit organizations, PC user groups, educational groups, and Fortune 1000 companies and students. Dealers for the program who fulfill orders for the target customers are rewarded with a 10% margin. Furthermore, all shipping fees to the dealer and to the buyer’s location are paid for by Shark.

The company has three product lines which are Telephony software, serving audio and FAX/Modem/Telephony needs.

In 1996, Shark Multimedia released SeeQuest. This product is a real time, all inclusive of a duplex video/audio conferencing kit. It consists of the QuickCam black and white or the Connectix Color video camera, the Connectix VideoPhone, a microphone, and Shark Multimedia’s Baby Tiger modem, which has already earned some awards. The kit also includes a suite of video and audio software.

In 1998, following the SeeQuest, Shark’s other famous products; namely the Basking Combo and the Leopard Win 56k internal PC modem were released. The Basking Combo is the first soft modem product to utilize a computer’s sound system for adding computer communications to a complete 16 bit sound support. This product was produced in collaboration with SmartLink and Analog Devices Inc. On the other hand, the Leopard modem is a robust, high speed, and complete communications center. It provided for users, during the time of its launching, advanced telephony features such as complete duplex speaker phone capability, call screening, voice messaging, Fax on demand, caller ID, and voice mail that can be retrieved remotely. It likewise included Shark’s DialTone software.

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